AI meets EI

The Emotional Edge for Leaders and Sales Pros in a Robotic World Picture this: You walk into a room full of robots, all trying to sell you the latest gadgets and services. While their efficiency and data-driven approach might impress you, it’s hard to imagine having a meaningful conversation or building a lasting relationship with […]

Why is building rapport so important in sales

When I opened my sales training company in 1998, I taught building rapport as the first step in a sales process designed to sell a prospect on buying products and services. However, looking back, it was something that was taught in order to close business, and not meant to be a manipulative technique. Today, prospects […]

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